BOOOOOM! Lochte gets it.
PowerBar needed a Clean Start and so did our lil' buddy Ryan. Not only will he win over your heart with sniffs and smoldering intensity, he will make you a custom video to spread the Clean Start love.
We then were privileged enough to film documentaries about three different athletes with their own Clean Start story to tell. Even better, we had Lochte do dramatic reenactments of the stories in a British accent - kidding - please still watch.